Markets Soar with Historic Gains: Nasdaq Jumps 12.2%—But Concerns Remain

Sponsored by Fullcast—The Go-to-Market Cloud™, providing end-to-end RevOps, from plan to pay.

News of the Week

Stocks Soar after Tariffs Paused on Most Countries for 90 Days. The stock market surged on April 9, marking one of its best days in history after a 90-day pause on reciprocal tariffs was announced, along with a rate reduction to 10% for most countries.

22 RevOps Pros Reveal Their Secrets to Staying Ahead. We asked top RevOps and Go-to-Market leaders how they stay at the top of their game. Their responses show that they outmaneuver challenges, drive sustainable growth, and lead with clarity by investing in mental resilience, physical health, and personal well-being.

Inflation Rate Rose by 2.4% in March, CPI Report Shows. The Consumer Price Index in March rose 2.4% on an annual basis, showing progress in the Federal Reserve's battle to bring down inflation to a 2% rate. 

Amazon CEO Highlights Generative AI as Key to Future Customer Experiences. Amazon CEO Andy Jassy says over 1,000 generative AI projects are underway to revolutionize customer experience, set to transform everything from shopping to healthcare.

Tips of the Week

How Does Your Territory Planning Measure Up? Take The 5-Minute Quiz. Whether you’re a seasoned territory planning pro or just getting started, this quiz will help you uncover strengths and spot opportunities for growth.

Why Seller Experience and Ops Skills Win in Vertical Markets. When you want answers or something done well, you bring in the specialist. When sellers deeply understand their industry and clients’ unique needs, they don’t just sell—they solve. Yet, “seller quality” often takes a backseat within broad go-to-market strategies. 

Podcast of the Week

Lonny Sternberg: Today’s Operations Need to Scale for Tomorrow. RevOps leaders live in a constant tug-of-war between execution and strategy. One minute, you’re buried in data hygiene and territory adjustments; the next, you’re expected to drive high-level growth initiatives. 

Meme of the Week

How do you handle sales calls? The recovery process can take a while, to be honest.

Quote of the Week

"When you’re working within the company, there are a lot of different mandates and initiatives, both strategic and tactical, and all of them need to lead to impact. As a result, there’s a need to make sure that others, as well as yourself as a leader, understand that there must be a day to execute and manage enablement operations and processing. I call it the block and tackle, where the rubber meets the road."

~Lonny Sternberg, a RevOps leader and an expert in Go-to-Market strategies

That’s all for this week. Thanks for reading! 

If optimizing your Go-to-Market strategy is on your agenda, help is just a text away. Reach out to Amy at (949) 813-0182 to discuss solutions that can drive impactful change for your business.